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墨書 Inktalez
"What is this?" Charlie wondered, perplexed by the appearance of such a thing.
His Chinese was decent enough; he could at least tell that this was an extremely obscure title.
But what puzzled him was why Li Hong had shown him this.
"This is your next job!"
"Water? Are you kidding me?" Charlie was going crazy. Wasn't this a Film Company?
Why would they want him to do something so embarrassing?
Seeing Charlie's constipated expression, Li Hong guessed that this guy didn't quite understand clickbait.
"Charlie, you misunderstood. What I mean is, you need to learn their methods to attract more traffic and attention to our New Movie."
With that, Li Hong opened the embarrassing post and pointed to its content, saying, "Look, this is actually a soft advertisement for a foot massage parlor. But with this kind of title, the readership quickly surpassed one hundred thousand. Charlie, we are in the Mobile Internet Era; your thinking shouldn't be limited to the past but should be broader."
Charlie leaned in closer and seriously read through the post, incredulously saying, "Lower Emperor, isn't this just what you guys in Huaxia call... hanging a sheep's head while selling dog meat?"
"Micro Green Bone Deeds, exactly!"
Seeing that Charlie finally understood the key point, Li Hong felt quite pleased.
Of course, he also put away his previous disdain for so-called Good Pit talent.
Indeed, it was the director from the Twentieth Century Gynecology History who immediately saw the intricacies involved; he truly had real skills.
Charlie nodded thoughtfully and said, "Persia, I think I roughly understand. I want to ask, how much does this kind of advertisement cost?"
Public account advertising fees, huh?
Li Hong wasn't very clear about this, but if there was anything he didn't understand, he could always ask Qian Du.
Qian Du, you still don't know!
After checking, Li Hong finally spoke up: "The prices vary greatly and depend on factors like the number of followers on each public account, the activity level of those followers, and the reading volume. Generally speaking, for a public account with a million followers, the cost of placing an advertisement is around a hundred thousand or so. For an account with a hundred thousand followers, the cost is about several thousand."
Charlie nodded again and pointed at the push notifications on his phone, asking, "I see there are featured articles and other non-featured ones; what's the difference?"
"Of course there's a difference. My price is naturally for featured push notifications. As for non-featured ones, their traffic-driving effect is somewhat lacking."
With that, Li Hong smiled and said, "Of course, this is just one of our promotional methods. Come on, let me show you something good!"
With that, Li Hong opened his computer and casually clicked into a webpage titled "Possible Health."
"Your time is very valuable!"
"Come play with me!"
"Sure thing, brother! Let's do it together!"
"I am Gutanle, waiting for you in the game 'Lanyue'!"
"What... what is this?" Looking at the colorful window that popped up on the screen, where Gutanle was making all sorts of silly gestures, Charlie wiped his cold sweat and asked.
Li Hong rolled his eyes and pointed at the wriggling Gutanle on the screen. "This is the most influential promotional channel on our Huaxia P Platform. As long as we occupy this territory, our New Movie will become an instant hit!"
Charlie glanced at the window that was constantly tempting him, and it seemed he understood something.
"Is there more? I feel like Huaxia is truly a magical place. Every promotional channel here presents a challenge for me!"
Li Hong was pleased with Charlie's insight. If Charlie could grasp these few tricks he was teaching, their New Movie would surely succeed.
"The last promotional channel is one I want to emphasize. This channel is low-cost but has a pretty good promotional effect."
With that, Li Hong exited the webpage and opened QQ.
He clicked into a long-quiet group chat and asked Charlie, "What do you see?"
"It's Twisted Pain's birthday tomorrow. If you forward this message to ten groups, you can earn 1000 credits. I've already got mine; you all should come try it!" Charlie read the message word for word, not quite understanding Li Hong's point.
"Keep looking!"
Charlie nodded and turned to the second message.
"Tomorrow is Sister Na's birthday; forward..."
"Today is Wang Yuan's birthday, retweet..."
"I got the Phoenix Seeking Phoenix skin for Li Bai in Honor of Kings, you all hurry up..."
"This app really has girls..."
After reading several posts, Charlie was completely confused. It didn't seem like anything was wrong.
"Persia, is there... is there something off about this?" Charlie continued to ask.
As someone involved in marketing, Charlie naturally understood what fake engagement was. But no matter how he looked at these messages, they seemed genuine. How could this be controlled?
Li Hong smiled; it seemed this foreigner didn't quite grasp the concept of bundled marketing.
No problem, he would show him something even more explosive.
Li Hong closed the chat window and opened his own space.
"Retweet this lucky koi, and good things will happen next week!"
"Ah, I can't believe this happened! If you don't retweet, you're not Chinese!"
"This picture says that anyone who doesn't share it will have bad luck."
"..."
“What the hell, you guys are really something!” Charlie exclaimed, shocked by what he was witnessing.
He was utterly dumbfounded by the scene before him; these ridiculous rumors, as childish as a fairy tale, had garnered a vernacular level of shares and likes.
Chinese people really know how to play!
Li Hong walked over to Charlie and patted him on the shoulder, speaking earnestly, “Now, you should understand what to do, right?”
“I get it!” Charlie nodded. After being guided by Li Hong like this, how could he not know what to do?
However, Charlie still had one question.
“Persia, since these effects are so good, why haven’t we seen any film companies getting involved?”
This was Charlie's biggest doubt. Logically, with such excellent promotional channels, why hadn’t those film companies noticed them?
“Ahem…”
Li Hong nearly burst out laughing at that moment. These channels were indeed good. But the results were another matter entirely, especially for dramas and films.
Of course, Li Hong wouldn’t admit that this was just his sudden whim.
“Ahem, Charlie, you need to understand. Our entertainment industry is still learning from Good Pit. Therefore, they haven’t decided to take this irreversible path yet. So we at Sweet Potato Films need to be the first ones to take the plunge. Trust me, we will succeed!”
This line of reasoning truly convinced Charlie. The thought of doing something that no one else had dared to do filled him with a sense of glorious mission as a pioneer.
Yes, we are going to carve out an unprecedented path.
Sweet Potato is not just Sweet Potato; we aim to create a different kind of Sweet Potato!
"Alright, I understand! Don't worry, Persia, we will achieve unprecedented success. I have no doubt about that!"
Charlie's face was filled with unwavering faith in the truth and boundless optimism for the future!
He was cloaked in a holy light known as the pioneer spirit. Amidst the radiance, Charlie's ambition to expand the entertainment industry shone brightly!
Ah, praise Sweet Potato!
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